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Real-life North Pole adventures await

At events like narrative light shows, character photo greetings, scavenger hunts, themed attractions and more! These diverse and interactive experiences give brand fans the opportunity to make memories while taking part in the wonder and magic of Santa’s North Pole.

Three Scout Elves sitting around 2 sandcastles on a beach. There is a starfish and a shell sitting on one of the sandcastles. The shore, a line of beach chairs and umbrellas, a waterfront property and a tree line are in the background. The Beaches logo overlays the bottom center of the photo.

Santa’s Scout Elf helpers bring the North Pole to the Caribbean with big holiday magic on the beautiful beaches of Jamaica and Turks & Caicos. As the white sand shores transform into a winter wonderland with themed festivities and more, Beaches butlers roll out the VIE (Very Important Elf) treatment for a tropical holiday experience that is merry and magical.

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Chanda Bell with a microphone and Christa Pitts at a podium

A multi-year partnership with Centennial Malls delivers The Elf on the Shelf’s Magical Photo Experience—an enhanced and refreshed Santa photo event, where visitors walk through an interactive set filled with life-sized props for picture opportunities while waiting to get their annual visit and photo with Santa.

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Actors dressed in Scout Elf outfits dancing on a stage during the The Elf on the Shelf musical production. In the middle of the stage there is a large re-creation of the inside of The Elf on the Shelf boxset and there is an actor dressed in a Scout Elf costume sitting on the shelf. The Mills Entertainment logo overlays the bottom center of the photo.

The Elf on the Shelf: A Christmas Musical is a lively, heartwarming tale about a remarkable Scout Elf who teaches his human family the true meaning of Christmas cheer. With an original story, captivating score, and dazzling sets, this touring production has enchanted audiences nationwide. Currently on hiatus but set to return, licensed opportunities are welcome.

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A large Scout Elf figure sitting on top of a large, geometric, hollow Christmas ornament sculpture that is part of Christmas activation in a Vicinity Centre mall. The space in and around the sculpture is filled with flocked pine trees. The Dior store is right behind the activation.

Some of the most recognized retail destinations across Australia, Vicinity Centres immerses guests into spectacular North Pole scenes with life-size photo props and picture-perfect Insta moments, allowing families to make glowing memories with The Elf on the Shelf Scout Elf friends.

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The Hyde Park Winter Wonderland gift shop with a display in the corner containing stacks of The Elf on the Shelf and Elf Pets boxsets. The area is partially surrounded by a red velvet rope and there are red satin pillows on the ground. There is a backdrop containing photos of The Elf on the Shelf Dolls, Elf Pets plushes, a blue and teal sky with white sparkle trails. The Elf on the Shelf and Elf Pets logo are at the top of the backdrop. Along the wall on the right are white cube shelves containing The Elf on the Shelf boxsets, Scout Elves at Play products, Plushee Pal clip-ons and clothing. Above the shelf is a sign that says Adoption Center. The Hyde Park Winter Wonderland logo overlays the bottom center of the photo.

It’s London’s most spectacular Christmas destination, especially when The Elf on the Shelf mascots take centre stage! With photo opportunities, scavenger hunts and exclusive goodies to take home, the moments are more than merry during The Elf on the Shelf Days at Hyde Park Winter Wonderland.

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Want to Partner with Us?

The Lumistella Company invites opportunities for innovative new collaborations and co-branding ventures with partners who align with our company’s values and beliefs. If you have an existing portfolio, a history of working with global IP character brands, established distribution channels, a strong relationship with retailers, and a sensational idea for a brand experience, we’d love to hear from you.

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